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AUA Promotes Anti-Smoking Movement

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  • AUA Promotes Anti-Smoking Movement

    PRESS RELEASE

    December 16, 2004

    American University of Armenia Corporation
    300 Lakeside Drive, 4th Floor
    Oakland, CA 94612
    Telephone: (510) 987-9452
    Fax: (510) 208-3576

    Contact: Gohar Momjian
    E-mail: [email protected]

    AUA Promotes Anti-Smoking Movement

    Yerevan - On Friday, December 10, 2004, the Association of Caricaturists,
    the Armenian Public Health Alliance, the Coalition for Tobacco Free Armenia
    and the American University of Armenia hosted a public exhibition "Artists
    Against Smoking," as part of its approach to combat smoking in Armenia.
    The exhibition took place in the newly opened AUA Center Restaurant, which
    has a healthy working, non-smoking environment policy.

    With support from the Open Society institute, the Armenian Public Health
    Alliance, formed by the Armenian Public Health Association, the Armenian
    Public Health Union and the American University of Armenia, started an
    ambitious multi-pronged project to combat smoking in Armenia, including
    establishing the Coalition for a Tobacco Free Armenia (CTFA), which now
    includes 18 NGOs representing over eight hundred people committed to
    preventing the health consequences of tobacco smoke.

    Earlier in the year, on October 12, the American University of Armenia (AUA)
    hosted the first ever-national meeting of non-governmental organizations
    involved in fighting smoking in Armenia. At the conference, AUA President
    Haroutune Armenian emphasized that the Coalition for Tobacco Free Armenia
    (CTFA) demonstrates that Armenians can and will unite to protect the public'
    s health.

    According to global tobacco expert, Dr. Richard Peto, the average Armenian
    male smoker loses 17 years of productive life due to smoking. Despite this
    shocking finding, smoking is not perceived as a problem by Armenian society,
    where 67% of adult males are estimated to smoke and 3% of females.
    Moreover, many wrongly believe that cigarette manufacturing is a benefit to
    the country's economy, looking only at the jobs and tax revenue created by
    the industry, without accounting for health and other costs paid by the
    government and by society at large. This false image of tobacco industry is
    maintained by sophisticated advertisements and other misleading practices
    seen throughout the world.

    Empowering people and building public support for tough tobacco control
    policy measures was and remains the focus of the initiative. Established in
    June 2004, the Coalition for Tobacco Free Armenia became a member of the
    international Framework Convention Alliance, which unites about 200
    organizations around the world in support of the WHO Framework Convention on
    Tobacco Control. In June, CTFA Coordinator Narine Movsisyan, MD, MPH
    participated as an invited observer at the open-ended intergovernmental
    meeting on tobacco control in Geneva. In her words, it was "a great
    experience to learn from international tobacco control activists. Lobbying
    was a bad word in the soviet times. I would never have imagined that
    lobbying could be pro-human, pro-health. Like the smokers we are trying to
    educate, we have to open our minds and re-think many concepts."

    In a country in transition like Armenia, economic arguments can be very
    powerful. Thus, demonstrating the long-term effects of tobacco control as
    opposed to short-term economic benefits of tobacco growing and manufacturing
    is of critical importance. Armenian Public Health Alliance experts developed
    a comprehensive informational package for Armenian policy and decision
    makers. The infopack called "Contemporary Issues on Tobacco Control in
    Armenia" examined health, social and economic aspects of the situation in
    Armenia and suggested appropriate solutions in light of international
    experience. The Armenian Public Health Alliance's infopack was a critical
    reference at the November 17 Parliamentary hearings on tobacco control.

    The CTFA successfully lobbied Parliament to adopt the Framework Convention
    on Tobacco Control and is now lobbying for similarly strict supporting
    legislation, in coordination with the Ministry of Health National Tobacco
    Control Program led by Dr. Alexander Bazarchyan and Chair of Parliamentary
    Committee on Science, Education, Culture, and Youth, Mrs. Hranush Hakobyan.
    As Armenian Public Health Alliance member Hovhannes Margaryants, President
    of the Armenian Public Health Union, noted, "We intend to stimulate a
    dialogue within our society and build a new non-smoking culture. We are
    looking for allies and partners among journalists, medical, cultural,
    business and political elite as well as parents and other "ordinary"
    citizens. Everyone concerned with building a healthier and safer homeland
    for all Armenians is welcomed."

    The "Artists Against Smoking" exhibition was organized within the framework
    of the tobacco control project with support from the Open Society Institute
    Assistance Foundation. The Association of Caricaturists presented
    approximately 40 antismoking drawings. AUA members along with guests and
    representatives from Ministry of Culture, Youth Affaires and Sport, Academy
    of Art, international organizations and local agencies expressed their
    appreciation and noted that both the exhibition and non-smoking Restaurant
    are a novelty for Armenia.

    CTFA Coordinator Narine Movsisyan stated, "It's a challenge to change people
    's unhealthy behavior. Today's exhibition is an attempt to talk to people on
    a language of humor and satire. We believe that laugh can be curative." The
    opening was followed by light reception and broad local media coverage. The
    Exhibition will be open for public at large through December 17th in the AUA
    Club Restaurant.

    ----------------------------------------

    The American University of Armenia is registered as a non-profit educational
    organization in both Armenia and the United States and is affiliated with
    the Regents of the University of California. Receiving major support from
    the AGBU, AUA offers instruction leading to the Masters Degree in eight
    graduate programs. For more information about AUA, visit www.aua.am.

    Photos: Works displayed from the Artists Against Smoking exhibition in the
    AUA Center Club Restaurant, hosted by the Association of Caricaturists, the
    Armenian Public Health Alliance, the Coalition for Tobacco Free Armenia
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