Announcement

Collapse
No announcement yet.

SoHo in Vegas?

Collapse
X
 
  • Filter
  • Time
  • Show
Clear All
new posts

  • SoHo in Vegas?

    SoHo in Vegas?
    New Developments
    Will Recast Sin City

    By CHRISTINA BINKLEY
    Staff Reporter of THE WALL STREET JOURNAL
    November 10, 2004; Page B1

    Two giant development projects, each of them conceived as a minicity
    with homes, shopping and gambling, are set to change the face of Las
    Vegas by the end of the decade.

    MGM Mirage announced today that it will build a $4 billion "city" on the
    Las Vegas Strip. The company says the massive development is the size of
    New York's SoHo district, Times Square and Rockefeller Center combined.

    At the same time, casino impresario Steve Wynn is planning to build a
    huge resort development behind his latest casino project, Wynn Las
    Vegas. According to the plans, described by several people familiar with
    them, the project would entail as many as a dozen resort hotels
    surrounding a vast lake that would be built behind the copper-colored
    Wynn Las Vegas tower that now is rising.

    "The goal is to create a pedestrian village where you walk, where
    there's stores and shopping in a beautiful environment with no cars,"
    Mr. Wynn said.

    MGM Mirage's master-planned urban metropolis, approved by the casino
    giant's board during a lengthy meeting yesterday, is being designed by
    the same architects responsible for Battery Park City in New York and
    the Baltimore Inner Harbor East. It will be the largest private
    development under way, said Jim Murren, MGM Mirage's president and chief
    financial officer.

    "This is a fairly dramatic departure for Las Vegas and for our company,"
    Mr. Murren said in an interview.

    The development plans are set to take advantage of the recent
    renaissance of Las Vegas, where casino profits and stock prices -- and
    land values -- have been soaring. Boosted by the city's return-to-sin
    mentality and the success of a global advertising campaign -- "What
    happens in Las Vegas, stays in Las Vegas" -- people from all over the
    world have been flocking to the city's nightclubs, shows and casinos.

    Another catalyst for the development activity is the coming opening of
    Wynn Las Vegas, which is set to debut in April. Given the previous
    successes of Mr. Wynn's earlier casino resorts -- Bellagio, the Mirage,
    and Treasure Island -- most Las Vegas casino operators expect Wynn Las
    Vegas to be a tough and highly luxurious competitor.

    All this activity has contributed to a wave of mergers and acquisitions
    this year in the casino industry, which is centered in Las Vegas. MGM
    Mirage in June cut a $4.8 billion deal to buy Mandalay Resort Group.
    Following that deal, which is subject to regulatory approval, Harrah's
    Entertainment Inc. agreed to make an even bigger acquisition -- to buy
    Caesars Entertainment Inc. for $5.3 billion. That was followed by
    several additional planned acquisitions, including Penn National Gaming
    Inc.'s planned purchase of ArgosyGaming Co., announced last week.

    When its acquisition of Mandalay Resort Group closes next year, MGM
    Mirage will have several hundred more acres to develop nearby along the
    Las Vegas Strip. Ultimately, MGM Mirage will oversee most of the
    southern end of the Las Vegas Strip in what some people who are familiar
    with the dense, urban plans are calling "Kerkorian City." MGM Mirage is
    controlled by billionaire investor Kirk Kerkorian.

    The working title for the MGM Mirage metropolis is "Project CityCenter."
    The plans include a 4,000 room hotel and three smaller hotels. The
    company has been talking with existing hoteliers that would manage those
    smaller hotels. While no deals have been cut, the company is seeking
    hotel brands that exist in Europe and Asia, places where Las Vegas is
    competing heavily for high-rolling gamblers. Mr. Murren mentioned
    Raffles, Peninsula and Cipriani as the type of hotel the company is
    seeking.

    There also will be 1,650 condominium and private residence club units
    whose role will be to create a city-like 24-hour atmosphere. The 66-acre
    development, designed by New York-based Ehrenkrantz, Eckstut & Kuhn
    Architects, will sit next to Bellagio and the Monte Carlo casinos on
    land that is owned by MGM Mirage.

    It isn't clear yet exactly how MGM Mirage will pay for the project. But
    Mr. Murren, who this week put together a $9.7 billion package of bank
    debt that can be used for the Mandalay acquisition and other things,
    said he thinks the company will be able to fund CityCenter "easily."

    The CityCenter retail shopping area will be outdoors and "SoHo-type,"
    Mr. Murren said, with streets designed for strolling as well as cars --
    and no mall. Executives at MGM Mirage have been referring to this retail
    area as "SoBella" for "South of Bellagio." "We're creating our own urban
    environment," Mr. Murren said.

    One goal of both MGM Mirage and Mr. Wynn is to prevent their customers
    from leaving for rival properties. The idea is to build vast resorts
    with dozens of restaurants, several shows and endless shopping.

    Mr. Wynn's project would build out the 240-acre site where he is
    building Wynn Las Vegas. The dozen or so resorts are to be built on the
    $22 million Tom Fazio, Steve Wynn-designed golf course whose own
    construction was completed just last week. "The whole thing would be
    many waterfront resorts, not high-rise -- medium-rise," said Mr. Wynn in
    a recent interview.

    Several people familiar with Mr. Wynn's plans there said that project
    would be built around a vast lake -- which could offer water skiing and
    other entertainment -- with a boardwalk that would lead to the high-rise
    hotels. There would be more shows and entertainment, as well as vacation
    homes that probably would be sold as timeshares or other forms of
    "fractional" real estate.

    Unlike MGM Mirage's hotels, the elements of those resorts would be fully
    owned by Wynn Resorts Ltd. "This is for my grandchildren," Mr. Wynn
    said. The costs would be paid for with cash flows from Wynn Las Vegas
    and bank debt. Construction isn't expected to start until 2008.

    Write to Christina Binkley at [email protected]
Working...
X