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  • Family Has Seen Share of Turmoil

    Los Angeles Times
    October 27, 2004 Wednesday
    Home Edition

    The Nation;
    Family Has Seen Share of Turmoil;
    Along with power and wealth, the clan Teresa Heinz Kerry first married
    into has lived through tragedy and estrangement.

    by Ralph Vartabedian, Times Staff Writer

    PITTSBURGH

    If her husband is elected president, Teresa Heinz Kerry will be among
    America's most recognizable figures. But she already is commander of a
    family empire that has been a familiar name to Americans for over a
    century -- one whose history includes political activism and
    philanthropy, but also infighting and tragedy.

    The Heinz family history is told all over this riverfront city -- at a
    stylish museum named for Teresa's late husband, Sen. H.J. "John" Heinz
    III, and in archives at Carnegie Mellon University. The name is stamped
    on parks, schools and a magnificent limestone chapel at the University
    of Pittsburgh.

    The symbols of Heinz wealth, power and patronage in Pittsburgh tell the
    public story of a pioneering American industrial family almost as
    important to food as the Fords are to autos and the Rockefellers are to
    oil.

    A closer look reveals a long record of conservative as well as liberal
    political activity and philanthropy, mixed with epic battles over money
    and personal turmoil such as divorces, suicides and alcoholism.

    Within the family, there are painful memories of a schism in the 1930s
    that led to a 50-year legal battle and helped shape the modern Heinz
    family. To this day, it has left some of the grandchildren and
    great-grandchildren of patriarch H.J. Heinz feeling cast out.

    "Most of the time, people aren't talking to each other," said Nancy
    Heinz Russell, a granddaughter of H.J. Heinz. "That's what happens when
    people have money."

    Teresa Thierstein Simoes-Ferreira joined the family in 1966, when she
    married John Heinz, future Republican senator from Pennsylvania and
    great-grandson of H.J. Heinz, the ketchup and pickle king.

    She assumed control of the family empire in 1991 after Sen. Heinz died
    in a plane crash. Five years later, she married John F. Kerry, a
    Democratic senator from Massachusetts.

    Even as she made a new life with Kerry, she remained loyal to the
    Pittsburgh branch of the family. She is addressed by her staff as Mrs.
    Heinz, and her legal residence is the Heinz family estate outside of
    town.

    She has fought fiercely to protect the family image. Ten years ago,
    Heinz Kerry hired an archivist to research the family tree, but has
    kept the findings private, even within the family. She declined to be
    interviewed for this article.

    After a lengthy genealogical investigation, The Times has identified
    the other descendants of H.J. Heinz, founder of the pioneering food
    company, who died in 1919 at age 74.

    He left three wings of the family under daughter Irene and sons Howard
    and Clifford. Four generations later, there are more than three dozen
    descendants.

    The family is spread far and wide, most having severed their
    Pennsylvania roots years ago. In several cases, The Times' reporting
    led to members of the Heinz family getting in touch with each for the
    first time, including two distant cousins living a few streets apart
    near Monterey.

    Except for Heinz Kerry and her three sons, most of the family lives in
    California. Heinz Kerry, worth at least $1 billion, controls the lion's
    share of the family's money, but there are other centers of wealth and
    sharply varied political views about how it should be used.

    Separate Lives

    Heinzes pioneered the industrialization of the U.S. food supply, pushed
    government reforms to improve food safety and advocated for military
    intervention to stop the Armenian genocide.

    Heinz Kerry is the family's largest philanthropist, but other Heinzes
    have opened their wallets for public causes from Orange County to New
    York. Family money has funded hospitals, assisted the poor and educated
    scientists and artists.

    The family has also experienced tragedies, most notably the midair
    plane collision over a suburban Philadelphia schoolyard that killed
    Sen. Heinz and six others. Far less known is the alcoholism, suicide,
    eccentric behavior and marital instability that have plagued all three
    wings of the family.

    Along the way, there were odd encounters with the rich and powerful.
    Rock star David Bowie wrote the song "Young Americans" for his good
    friend in the celebrity circuit, the late Sharon Heinz Tingle. Sarah
    Heinz Waller, whose husband was a maverick Chicago alderman in the
    1920s, was personally threatened by mobster Al Capone, friends and
    family say.

    Many Heinz family members today lead very private lives, tired of jokes
    about ketchup and requests for loans. Family members no longer manage
    H.J. Heinz Co., and they own less than 4% of the firm's stock.

    Some descendants have no real sense of heritage or kinship.

    "I had no idea I had any relationship with this family until I was 12
    years old," said Wilda Northrop, a watercolor artist and a
    great-granddaughter of H.J. Heinz. "I was raised that this was a big
    secret."

    Northrop, president of the Carmel Art Assn., shook hands this year with
    Heinz Kerry at a fundraising event, but didn't mention she was the
    second cousin of Heinz Kerry's late husband.

    Northrop's son, Lowell, is supporting Sen. Kerry's campaign, making
    videos for MoveOn.org, the liberal activist group. Lowell Northrop says
    he knows little about Heinz Kerry.

    "It's an interesting little story that I am a Heinz, but it is not
    something I have gone out of my way to tell anybody," he said in a
    phone interview. "Money sometimes brings out the worst in people."

    'Just Johnny Heinz'

    The man Heinz Kerry married was the child of Joan Diehl Heinz and H.J.
    "Jack" Heinz II. The couple's marriage did not last long, and they
    played very different roles in their son's upbringing.

    After their divorce, Joan moved to San Francisco with her young son in
    tow and, an aviation pioneer herself, married naval pilot Monty
    McCauley.

    "No one in San Francisco knew where he came from," said a family
    friend, Ted Stebbins, referring to the future senator. "He was just
    Johnny Heinz."

    Meanwhile, Jack Heinz, the father, was a consummate jet-setter. He
    owned a dozen homes and had two more wives after Joan. Suave and
    imperious, he hobnobbed with British royalty and Greek shipping tycoons
    while running the family company from Pittsburgh.

    By most accounts, Jack Heinz had a distant relationship with his only
    son, and was none too happy when he learned that the main heir to the
    family fortune wanted to marry the daughter of a Mozambique doctor.

    "His dad disapproved of his marriage.... The story was that his dad
    felt he had been hoodwinked by a fortune-seeking European woman,"
    recalls Cliff Shannon, who headed John Heinz's Senate staff in the
    1980s. "Eventually, he made his peace with Teresa."

    Jack Heinz underwrote the performance hall for the highly regarded
    Pittsburgh Symphony. Less well known is the philanthropy of his
    ex-wives.

    Drue Heinz, the last of Jack Heinz's wives, had bit parts in film, and
    still controls a foundation with assets of $32 million that supports
    some of the top fiction writers in America.

    His first wife, Joan McCauley, who died in 1999, left the bulk of her
    $31-million estate in the Bay Area, contributing to the San Francisco
    Museum of Modern Art and the ARCS Foundation, which supports the
    nation's elite students in science and engineering.

    Progressive Legacy

    The progressive views of family patriarch H.J. Heinz were out of sync
    with early 20th century capitalism. He provided employees with medical
    care and adult education. Some of his factories had rooftop gardens
    where workers could relax.

    It was in this era that armed guards for U.S. Steel killed 10 employees
    during the infamous 1892 Homestead strike at a plant in Pittsburgh. In
    a move laden with symbolism, Heinz Kerry would later purchase the
    abandoned U.S. Steel plant and turn it into a public park.

    "He treated his workers better than anybody I have seen in the early
    20th century," Nancy Koehn, a historian at Harvard Business School,
    said of H.J. Heinz. "He was the real deal."

    H.J. Heinz was branded a traitor in some sectors of the food industry
    because he supported government intervention to ensure minimum safety
    standards. As food-processing scandals raged in the background, he
    pushed hard for the Pure Food and Drug Act of 1906, which created the
    Food and Drug Administration.

    His son Howard, also deeply involved in public service, was sent to the
    Middle East by the Wilson administration after World War I to head
    famine-relief efforts. On the day H.J. Heinz died, Howard was
    delivering 30,000 tons of food to the region, where he witnessed the
    unfolding genocide that took the lives of 1.5 million Armenians.

    Howard tried to get Wilson to send troops to halt the slaughter in
    harsh, remote areas of eastern Turkey and Armenia. In a dispatch to the
    president, he wrote, "I do not believe America, when she knows the
    truth, will be satisfied to have all our ideals of humanity thrown to
    one side while these people are murdered."

    His pleas were ignored.

    It was Howard's grandson, John Heinz, who became a U.S. senator and
    came to personify a moderate Republicanism similar to his
    grandfather's.

    John Heinz tried working in the family business but left unsatisfied
    after five years. He became a college professor, and in 1971 was
    elected to Congress, six years after marrying Heinz Kerry.

    Sen. Heinz drew an unusual mix of support. Steelworkers liked his
    protectionist policies, and he tirelessly promoted the coal industry.
    But he also backed environmentalists' efforts to clean up the state's
    air and water. On the campaign trail, he successfully masked his
    blue-blood pedigree.

    "He had a common touch," said Louis Pagnotti, whose family owns a
    Pennsylvania coal mine. "And Teresa was a big hit in the ethnic
    communities up here."

    Since the death of her husband, Heinz Kerry has kept tight control over
    family documents. About 10 years ago, she began collecting detailed
    personal information from distant relatives, recalled Robert Heinz, a
    great-grandson of H.J. Heinz.

    After meeting the family archivist for lunch in San Francisco, Robert
    Heinz said, he repeatedly asked to see the family tree -- with no
    success. "The archivist finally told me that Teresa has not authorized
    it," Heinz said in a phone interview.

    A Conservative Side

    If Sen. John Heinz represented the family's moderate politics and
    public policy, Clifford Heinz represents a different outlook.

    A grandson of H.J. Heinz, Clifford has long -- and quietly --
    underwritten conservative causes from his base in Orange County. He has
    acquired a wealth, celebrity and power separate and apart from the
    Pennsylvania wing of the family.

    When the Dalai Lama won the Nobel Peace Prize in 1989, he was awakened
    with the news at Clifford's mansion in Newport Beach, where he was a
    guest.

    Heinz has helped fund the Free Congress Foundation, a Washington-based
    think tank, and has underwritten the campaigns of various Republicans,
    including Rep. Dana Rohrabacher of Huntington Beach. He has long funded
    ethics programs and endowed a chair for peace studies at UC Irvine.

    "Clifford is a very principled, conservative Republican," Rohrabacher
    said.

    Clifford Heinz, 85, declined to be interviewed. His attorney, Bernard
    I. Segal, said his client had no desire to be drawn into a public
    controversy with Heinz Kerry. To put it mildly, the two have little in
    common politically.

    Clifford Heinz was a key financial supporter of Oliver North,
    contributing $25,000 to his unsuccessful Senate campaign in 1994 -- the
    same year Teresa Heinz sharply attacked the former U.S. Marine colonel
    and his role in the Iran-Contra matter in a speech before the National
    Assn. of Christians and Jews.

    "It is difficult to imagine anything more cynical than Oliver North
    running for Congress," she said in her speech. "This is a man who used
    his moment in the public eye to spit not just on politicians, but on
    the institution of Congress itself."

    Geographic Schism

    Not long after the death of patriarch H.J. Heinz in 1919, his
    descendants began migrating to California, and a Western branch of the
    family came to outnumber the Eastern branch. By the Depression, a
    full-blown schism had occurred, centered around who would get the
    family wealth held by the senior Clifford Heinz.

    A director and vice president for labor relations, Clifford had always
    been second fiddle to his older brother, Howard. And by the Depression,
    Howard's son Jack was playing an influential role in the family
    business.

    The battle began in March 1935, when the senior Clifford Heinz died of
    pneumonia at a Palm Springs hotel. He had left Pittsburgh three months
    earlier, hoping the dry desert air could cure him. Clifford's third
    wife, Vira Ingham, was by his side when he died.

    But the three children from his second marriage -- Clifford, Nancy and
    Dorothy -- were never informed of their father's illness, even though
    they lived only a few hours away in Beverly Hills. Their mother was
    socialite Sara Moliere Young, who had run afoul of the Pittsburgh
    family.

    After their father's death, the teenage children received a second
    jolt, discovering that in Clifford's final will, they had been
    disinherited. They came to believe that decision was made on his
    deathbed under pressure from the elders of the Pittsburgh clan.

    "They tried to cut us out of the will," recalled Nancy Heinz Russell.
    "Dad was not a strong, forceful man ... and the Heinz family hated my
    mother. The Eastern family hated the Western family."

    The resulting lawsuit dragged on for decades, ultimately resulting in
    the children getting a large share of key Heinz trust funds.

    It wasn't the only time the family played tough when it came to money.

    Rust Heinz, grandson to the company founder, moved to Pasadena in the
    1930s and married Helen Clay Goodloe, daughter of a prominent family
    from Kentucky that included a U.S. senator and an ambassador.

    When Rust was killed in a 1939 car accident, Heinz family attorneys
    persuaded his wife to take $25,000 and forfeit any claim to the family
    money. The couple had separated, but they were still legally married.

    The inside story of what had happened was detailed in a newspaper
    article 16 years later in the Pittsburgh Press. The headline: "Heinz
    widow traded fortune for $25,000."

    After a second unhappy marriage, Helen Heinz took her life, according
    to her daughter, Margot Pierrong, a convention planner who lives in
    Anaheim.

    "She was so young," Pierrong said. "I am not bitter, but what the Heinz
    family did to my mother will come around."

    Out of Public View

    Irene Heinz, the eldest child of the company founder, married and moved
    to Manhattan, and her branch of the family virtually disappeared from
    public view.

    Irene's husband, John LaPorte Given, suffered a nervous breakdown --
    under the harsh treatment of the Heinz family, according to his
    granddaughter. He retired early to play golf, and gave away tens of
    millions of dollars to Harvard University and other schools.

    A daughter, Sarah Given, came to distrust the family money, saying it
    destroyed personal character. She married twice, the second time to a
    firefighter.

    Sarah's younger brother, John Given, became estranged from the family
    and was known for eccentric behavior. New York City police arrested him
    in 1948 on allegations that he beat a man with his cane.

    When police examined the cane, they found a 28-inch dagger in its
    shaft. Four years later, after he fired a pistol at a neighbor's
    birthday party, he was ordered by a New Jersey magistrate to leave
    town.

    Given, who never married and suffered from alcoholism, died in 1957. In
    his will, he instructed executors at Chase Manhattan Bank to find
    deserving beneficiaries for his estate.

    They gave more than $4.5 million to charity.

    GRAPHIC: GRAPHIC: Heinz family tree CREDIT: Lorena Iniguez Los Angeles
    Times PHOTO: 'BIG SECRET': Wilda Northrop, an artist living in Pacific
    Grove, didn't know she was related to the Heinzes until she was 12.
    PHOTOGRAPHER: David Paul Morris For The Times PHOTO: FUTURE SENATOR:
    John Heinz and his wife, Teresa, in 1976, upon hearing that he won the
    GOP nomination for the Senate. PHOTOGRAPHER: Associated Press PHOTO:
    MATRIARCH: Teresa Heinz Kerry, wife of John F. Kerry, remains deeply
    involved in the Heinz family. PHOTOGRAPHER: Pablo Martinez Monsivais
    Associated Press
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