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TBILISI: New Chief of Public TV Speaks of Priorities

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  • TBILISI: New Chief of Public TV Speaks of Priorities

    Civil Georgia, Georgia
    Aug 20 2005

    New Chief of Public TV Speaks of Priorities

    Kintsurashvili vows to secure independent
    editorial policy of the Public TV.


    Tamar Kintsurashvili was elected for a six-year term by the Board
    as the Director-General of the Public Broadcasting on August 19.
    Appointment of the General Director is a crucial step in establishing
    first-ever politically independent, publicly funded broadcaster.

    Tamar Kintsurashvili of non-governmental human rights advocacy
    organization Liberty Institute was herself member of the Board, but
    withdrew membership on August 13 and joined those 23 candidates who
    were competing to chair the Public Broadcasting.

    Kintsurashvili's decision was regarded as controversial and most
    of the participants of the competition criticized her move as
    "unethical." Opponents claimed that the competition turned into
    "formality" immediately after Tamar Kintsurashvili applied to run for
    the position. But the new Director-General of the Public Broadcasting
    downplays criticism and says that the law did not prohibit her to
    participate in the competition.

    This was the second competition, as in July the nine-member Board of
    the Public Broadcasting declined all the sixteen candidates, citing
    contenders' lack of experience in media management.

    Kintsurashvili, 35, worked for the newspaper Droni in 1993-2000 and
    served as deputy editor-in-chief. She was a PR manager at the beer
    producing company Castel-Georgia in 2001. Since 2001 Kintsurashvili
    has led media programs at the Liberty Institute, where as she said,
    gained a huge experience in working over the media legislation. Law
    on Public Broadcasting was developed by the Liberty Institute.

    In an interview with Civil Georgia on August 20, Kintsurashvili
    outlined her policy priorities which she plans to carry. She said
    that creation of the Public Broadcasting, which will be "a bearer of
    the democratic and civil society values" and provider of genuinely
    unbiased news and information will be her top priority.

    "Strengthening of the news service is of crucial importance. Public
    television should at first gain public confidence and it will happen
    only after providing unbiased, balanced and genuinely objective
    information and news to the society. So at the first stage I plan
    to make a major focus on the news service. Only on the next stages
    it will be possible to think about other services and programs,"
    Kintsurashvili said.

    She said that securing independent editorial policy will be crucial
    in this regard. "I think that lack of independent editorial policy
    is a major problem of the Georgian median organization. Although
    legislation is perfect in this respect, but unfortunately this is
    not realized in the practice," Kintsurashvili said.

    She thinks that distribution of duties and responsibilities to a
    lower managerial level will foster independence of the editorial
    policy. "We should delegate certain level of decision-making to
    the lower level managers. But it will require highly professional
    managers and producers, that is why we should re-train existing staff
    in accordance to the international standards," Kintsurashvili said.

    The new Director-General believes that the Public Television has an
    advantage and unlike the private television stations, which currently
    dominate the Georgian media market (Rustavi 2, Imedi TV, Mze TV)
    Public Broadcasting will have more opportunity to establish editorial
    independence, as "it is not owned by a tycoon."

    "While private televisions are financed chiefly by tycoons who have
    personal interests, the Public TV has a guaranteed financing, currently
    up to 17 million Lari [USD 9,4 million]. This is an advantage which
    should be utilized," Kintsurashvili said.

    She said that there is "absolute mess" in the issues related with
    the television's finances and property.

    "We should immediately carry out inventory of property. It is
    impossible now to find out what kind of property the television owns.
    According to the documentations quite a large amount of money has
    been spent in recent years for upgrading the television's equipment.
    But the reality is that the TV still urgently needs technical upgrade
    and no one knows where the money has went," Kintsurashvili said.

    In her brief concept over development of the Public Broadcasting
    submitted to the Board for consideration, there is a separate
    chapter regarding the role of the public television in the process
    of integration of ethnic and religious minorities.

    "It is a long-term plan, but I think of creation of local regional
    public broadcastings in those regions, which are predominately
    populated by ethnic minorities, for example Public Broadcasting in
    Samtskhe-Javakheti [Armenian-populated region], Public Broadcasting in
    Shida Kartli [Azerbaijani-populated region] and of course these local
    regional televisions will operate under the aegis of the Georgian
    Public Broadcasting," Kintsurashvili said.

    She says that the covering of upcoming MP by-elections in Georgia's
    five single-mandate constituencies "will be kind of first test" for
    her and the Public Broadcasting. "But less than two months remain
    before these elections - it is a short period of time = so I can not
    guarantee that we will pass this test perfectly," she added.

    Kintsurashvili will take over the office on August 22. She says that
    "the public television should become a flagship in the Georgian media
    space," adding that she will immediately quit if fails to implement
    her plans.
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