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CNN Intends To Air Commercials Advertising Armenia In 2006

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  • CNN Intends To Air Commercials Advertising Armenia In 2006

    CNN INTENDS TO AIR COMMERCIALS ADVERTISING ARMENIA IN 2006

    Noyan Tapan
    Mar 29 2006

    YEREVAN, MARCH 29, NOYAN TAPAN. 318 thousand tourists visited Armenia
    in 2005 against 45 thousand in 2000, that is, over the last 5 years
    this index has increased about sevenfold. Quite dynamic developments
    have also been registered in the internal tourism sector as well. RA
    Deputy Minister of Trade and Economic Development Ara Petrosian
    stated this at the March 29 hearings in the RA National Assembly. At
    the same time he noted that there are still many problems in the
    tourism sector. The subject of the hearings, which were organized by
    the NA Standing Committee on Financial, Credit, Budget and Economic
    Issues, was "Tourism in Armenia: Problems and Prospects". The problems
    preventing the development of tourism were discussed by represenatives
    of the departments and organizations concerned, in the almost complete
    absence of NA deputies. The high price of tourist packages was pointed
    out. In the words of A. Petrosian, 10 years ago the starting conditions
    of tourism in Armenia were quite poor: the ruined infrastructures,
    lack of experience of organizing tourism in line with international
    standards and the appropriate staff, only one or two hotels, etc. Over
    the last 6-7 years, 35-40 hotels have been constructed or repaired,
    which allowed to form a flexible competitive system. Most of the
    museums of interest for tourists, as well as many roads have undergone
    major repairs. Yet some community roads leading from motorways to
    historical and cultural monuments are in need of repair. It is also
    necessary to modernize Zvartnots Airport. According to the deputy
    minister, it is planned to put the new arrival hall into operation in
    2006, and the new terminal - in 2007. The 2006 state budget envisages
    215 mln drams (about 478 thousand USD) for tourism advertising in
    order to present Armenia in other countries. A. Petrosian noted
    that the airing of commercials on CNN is already possible this
    year. Besides, a draft law on making amendments to the law on the
    status of foreign citizens will soon be subitted to the government
    for consideration. It envisages the opportunity to conduct a flexible
    policy of visa granting, particularly the unilateral granting of
    the right to visit Armenia without a visa to the citizens of some
    countries in case of expediency.
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