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Saipanpreneurs Of The Week: Victor And Linda Balian

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  • Saipanpreneurs Of The Week: Victor And Linda Balian

    SAIPANPRENEURS OF THE WEEK: VICTOR AND LINDA BALIAN
    By Walt F.J. Goodridge

    Saipan Tribune, Micronesia (Federated States of Micronesia in S. Pacific)
    Oct 24 2006

    The Saipanpreneur Project: Creating economic success for the CNMI

    The only way to take control of your life, raise your standard of
    living and move beyond merely surviving is to create your own unique
    product or service that you offer to increasing numbers of people in
    exchange for the things of value that you desire. This simple formula
    applies to countries as well as people. A self-sufficient economy
    has its own products or services of value to export to the world.

    Similarly, a self-sufficient individual has something of value to
    exchange in the global marketplace. That thing of value is based on
    your natural talent, skill, or interest-in other words, your passion!

    In last week's column, I made the suggestion that Saipan (and of
    course, the entire CNMI) could achieve a brand identity as a place
    of health, healthy lifestyle and/or eating. As a result, I received
    quite a few suggestions to meet and get to know a special couple who
    already seem to be leading the movement to achieve just that.

    Meet Victor and Linda Balian, owners of the Golden Lobster Restaurant,
    located on the Chalan Lau Lau end of Middle road opposite the NMPASI
    building, a few yards down from TicToc. Syrian-born Victor, and his
    wife Linda, originally from Iraq, are now proud U.S. citizens who
    took over the Golden Lobster in May of this year.

    (They'll be changing the name of the restaurant very soon to the
    Magic Lamp to reflect its new Mediterranean menu.)

    So, how and when did the two of you meet?

    Victor: "My sister is good friends with Linda. She introduced us
    back in 1986. I think we met in a hospital for about 10 seconds. But
    she was married to the "other guy," [Linda smiles] so we were just
    acquaintances. We didn't get to know each other better until after
    Linda divorced. So I'd say we really met and started getting serious
    in 1995.

    How did you end up on Saipan?

    Victor: It was business initially. In 1996, I was made a great job
    offer by a major construction company. So we've been here for 10
    years now.

    You mentioned you're Armenian, born in Syria. Would you explain
    that please?

    Victor: "Armenian is an ethnicity I'm very proud of. It's just like
    here someone might be of Chamorro or Carolinian blood, but born on
    Saipan, I'm of Armenian blood, born in Syria.

    Why a restaurant? Is that a mutual passion?

    Victor: My wife is a very good cook. It's her passion to cook.

    Linda: A few months ago, we were sitting home. We had both lost our
    jobs, and were deciding what we were going to do next. Should we leave
    the island? Should we stay? We love Saipan, so we decided to stay."

    Now even though you serve a wide range of meals including chicken and
    beef, yours is the first I've seen with such an extensive vegetarian
    menu. Why is that?

    Victor: My wife has been vegetarian for six years now. Since we've
    been here on Saipan, it's been a little difficult to find restaurants
    that really understand what that means. I remember once we were in a
    restaurant and ordered vegetable soup. When the soup came, we saw it
    had shrimp in it. Linda is also allergic to seafood. So we told the
    waitress that we ordered a vegetable soup and showed her the shrimp.

    She took it back to the kitchen. A few seconds later, she came back,
    put the soup on the table, and we noticed that the shrimp was still in
    the soup. She said, "Chef says, 'don't worry, no charge for shrimp!'"

    So what makes YOUR restaurant special?

    Linda: What we serve in here is very unique. You cannot find it
    anywhere on the island, and nowhere in the Pacific for that matter.

    Nobody has what we have here. We're representing Mediterranean food,
    from our countries, so we go to special lengths to make our food
    taste just right.

    Victor: See those 50lb bags of there? That's bulgur wheat. I import
    it myself. It's a regular part of people's diet where I come from.

    Linda: Bulgur wheat is very low in carbohydrates. No starch, so it's
    great for people who are diabetic. It comes in different sizes, so you
    can use it for many types of dishes, including as a rice substitute.

    Victor: We get exotic Mediterranean spices for our dishes, many that
    you can't find anywhere even in the states. And my wife mixes her
    own spices.

    Linda: There's no MSG in our food either.

    Victor: My wife makes a homemade chocolate yogurt that kids really
    like; kids really like the chocolate, and there's no sugar in it,
    and it's healthy. We also make homemade pickles.

    Linda: And if there's any cheese or butter in any of the dishes,
    I make sure the saturated fat is less than 3 percent.

    Speaking of saturated fat, you mentioned something very impressive
    about that when we spoke earlier. Could you share that with our
    readers?

    Linda: Well, I brought my cholesterol level down myself without any
    medication. It was 260; now it's 190.just by eating pretty much what
    we serve here.

    Victor: My wife also has a diploma in Fitness and Nutrition, AND
    she's a Herbalife distributor, so if anyone needs it, she can put
    them on a diet and help them make money at the same time! [Laughs]

    Anything else?

    Linda: Let's see..Our pita bread is home-made. I mix my own baking
    powder.

    Victor: And we make our own ketchup! With low sugar!

    Now Victor, you're not vegetarian. How do manage at home?

    Victor: Well it's just like on our menu, there's food for the
    vegetarian and food for the meat eaters. We're not out to change
    anyone, but just want to give people different choices every now and
    then that they might find tasty.

    Linda: Being vegetarian is just my personal choice. We started
    raising animals here on Saipan. And as I got closer to the animals,
    I just couldn't chew on them anymore! Everytime I think about it,
    I hear our goat crying in my mind.

    Victor: My wife asks me 'how can you eat that? Don't you remember
    Bambi? Don't you hear the goat crying?' I say, 'yes, I'm crying too,
    but I'm hungry!'

    And just in case people think a healthy diet isn't just as delicious
    as what they eat now, tell us some of the feedback you've gotten.

    Victor: We had a group come in the other day, and when they had our
    Shawarma [Mediterranean dish popular throughout Asia.], they said
    they never tasted Shawarma like ours!

    Most of our clients who are doctors from CHC and other places are
    regular customers.

    Linda: People taste our hummus, and say, 'We never ate humus like
    this.' That makes me happy, because I give the dish as much as it
    takes to be perfect. If I cut back on the lemon, or on the tahini,
    it won't taste the same.

    [On their way out, two diners from NMC complimented Victor on the
    food. Just then, another customer, Jack Stokes of the TSA, came in
    and greeted us. I decided to find out for myself what people liked
    about the Golden Lobster. I asked Mr. Stokes:] Why do you come here?

    Jack: "I love the Shawarma! It's different, tastier.. the lunch
    specials are reasonable, I like the atmosphere, and the customer
    service is fantastic."

    And I understand you do all the cooking yourself, Linda? Wow, talk
    about passion!

    Linda: I'll give the food as much as it takes. There is a big
    difference in the food whether you spend 10 minutes or two hours
    preparing like I do. There's a difference whether you use canned
    vegetables or fresh like we do, soy sauce or real spices like we do.

    I only use virgin olive oil, and balsamic vinegar in our salads. If
    it is expensive, it doesn't matter. The quality of the food is what
    comes first in my list. This is how I am. If it takes expensive,
    exotic spices, that's what I use. What I'm sharing is a traditional
    and cultural way to cook. I cannot just make shortcuts.

    [During the interview, Linda got up a few times to go the kitchen.] I
    notice how involved you are in the cooking. Are you training anyone
    to take over for you?

    Linda: In my country, we say, "It's the hand." The unique way the
    food tastes is in the cook's "hands"; it's the spirit of the cook
    that you taste. It's a talent, passed from one person to another. I
    got it from my mother, and she got it from her mother. When I cook,
    I don't even have measurements, my measuring cup is my hand. And I
    don't even taste the food. I know how it tastes just from the smell.

    So I cannot train someone. I'm not trying to be selfish, but it's
    just that the quality of the food will suffer, because they have
    different hands.

    [While I was there, a couple walked in, sat down, looked at the menu,
    but left shortly afterwards. I asked Victor about it.] Why did that
    couple leave?

    Victor: She [Angel, the waitress on duty] told me they wanted a certain
    pork dish. We don't serve pork. Not because of religious reasons,
    but because it's not healthy. That's been proven.

    Linda: I come from a different corner. I cannot change my quality
    or serve certain dishes just to get more customers. I can prepare
    a dish of humus much cheaper but I would rather close. These are my
    principles in the kitchen, and I cannot change it.

    Follow your passion and stick to your principles. That seems like
    great advice for everyone. Victor, any advice for other entrepreneurs?

    Victor: Pay attention to every detail in your business. You may need
    to alter your expenditures in hard times, but be patient for better
    times to come!

    Experience Linda's Mediterranean cooking passion every day from 8am
    to 2pm, and from 6pm to 10pm. (Lunch specials start at 11am). Contact
    Victor and Linda at the Golden Lobster (soon to be Magic Lamp) at
    670 234-765. Visit www.magiclamprestaurant.com for more information.

    * * *

    Until next week, remember, success is a journey, not a
    destination!--Walt

    (Walt F.J. Goodridge is author of 12 books including Turn Your Passion
    Into Profit. Walt offers coaching and workshops to help people pursue
    and profit from their passions. Originally from the island of Jamaica,
    Walt has grown several successful businesses in the US, and now
    makes his home here in Saipan. To learn more about the Saipanpreneur
    Project and Walt's philosophy and formula visit www.saipanpreneur.com
    and www.passionprofit.com. Send article suggestions, entrepreneur
    nominations and feedback about this article to [email protected].)

    http://www.saipantribune .com/newsstory.aspx?cat=3&newsID=62362
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