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Tobacco Corporations Kill Ignorant Russians With 'Light Cigarettes'

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  • Tobacco Corporations Kill Ignorant Russians With 'Light Cigarettes'

    TOBACCO CORPORATIONS KILL IGNORANT RUSSIANS WITH 'LIGHT CIGARETTES'

    Pravda
    May 21 2008
    Russia

    According to the World Health Organization, Russia has the largest
    number of smokers after China, India and Indonesia.

    Russia has the largest number of male smokers in the world (70.2
    percent). This is actually the limit, since others will not start
    smoking because of their education, principles, state of health and
    other reasons. That said, tobacco producers have found new customers
    in Russia - women and children. The nation has already witnessed
    an increasing number of smoking women: from 15.5 percent in 2001 to
    23.2 percent in 2007. The new target audience for light cigarettes
    is women aged between 14 and 40.

    Unfortunately, under the influence of advertising most Russians
    think that light cigarettes are less harmful. The Levada Center
    public opinion poll showed that 24.4 percent of respondents consider
    that light cigarettes cause less damage to health than ordinary
    cigarettes. Moreover, this illusion is much more popular among smokers
    - 34 percent of smokers agree with this statement.

    "However, the usage of such terms as "light cigarettes" or "cigarettes
    with low tar content" and other deluding statements is banned in
    46 countries," said Dmitry Yanin, the Chairman of the Board of the
    International Consumer Society of Russia. Among these countries are
    EU nations, China, India, Iran, Turkey, Thailand, Israel, Canada,
    Australia, Norway, Switzerland, Brazil, Venezuela, Peru, Uruguay,
    Chili and Panama. Armenia and Ukraine have also introduced the ban
    on the usage of the term "light".

    International scientific data showed that light cigarettes are not
    less harmful than other types and they are as addictive as ordinary
    cigarettes. In 2001 the US National Cancer Institute published the
    analysis of in-house documents of producers which showed that tobacco
    producers hide the truth about light cigarettes.

    The level of tar and nicotine is measured with the help of "smoking
    devices". Light cigarettes are not less harmful, for the apparatuses
    used to measure the level of tar and nicotine give wrong readings. In
    light cigarettes filter paper has small vent holes. When inhaling
    air is tested with a device, the air gets through these holes and
    triggers smoke formation.

    But people smoke cigarettes in another way, differently from that used
    with smoking devices. A smoker pressures vent holes with fingers or
    lips during smoking.

    Thus, the measurements taken by the above-mentioned devices show a
    lower level of tar and nicotine and the level of tar, nicotine and
    carbon oxide measure by ISO/FTC methods and indicated on cigarette
    packs are unreliable. This is the conclusion made by the WHO Scientific
    Consulting Committee on Smoking Production Regulation and the Canadian
    Ministry Consulting Council on Tobacco Control.

    Addiction to nicotine is another argument against light and low
    tar cigarettes. Smokers become addicted to nicotine. The depth and
    frequency of inhalations changes to make up the lack of nicotine caused
    by the smoke rarefaction. To satisfy this addiction smokers take more
    light cigarettes every day, and inhale deeper and more often than they
    do when smoking ordinary cigarettes. The smoke from one light or low
    tar cigarette inhaled by a man or a woman may contain two or three
    times more tar and nicotine in comparison with the smoke inhaled by
    "the smoking device". The same attitude is taken by Russian scientists
    of oncology.

    The Federal Service for Consumer Rights Protection currently works
    on a legal opportunity to ban the use of such terms as "light",
    "super light", "ultra light", "mild flavour and delicate odour",
    because the usage of unreliable information violates the law on
    protection of consumer rights.
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