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"Dollar-Thrifty" Co - World Leader in Car Rental Market in Armenia

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  • "Dollar-Thrifty" Co - World Leader in Car Rental Market in Armenia

    "DOLLAR-THRIFTY" COMPANY - WORLD LEADER IN CAR RENTAL MARKET IN ARMENIA

    YEREVAN, OCTOBER 16, NOYAN TAPAN. The opening ceremony of a service
    center of Dollar-Thrifty company - a world leader in the car rental
    sector took place at Yerevan's Marriott Armenia Hotel on October 15.
    Beau Monde Services partner company will provide services by the
    exclusive right of franchise in Armenia. During a talk with NT
    correspondent, the Founder-Director of Beau Monde Services Vahe
    Harutyunian said that they will provide car rental services to both
    Armenian citizens and foreigners. Besides, the Dollar-Thrifty's
    services in Armenia will include transportation of the Marriott
    Armenia's guests to Zvartnots Airport which will make their travel
    conditions in Armenia more comfortable.

    In the opinion of V. Harutyunian, the entrance of Dollar-Thrifty into
    Armenia will increase the competitiveness of the Armenian car rental
    market in terms of prices, quality and variety of cars for rent because
    only two years ago this market just started to develop whereas now more
    than 10 companies, including 5 internationally recognized ones, operate
    in the sector. He said that the presence of Dollar-Thrifty in Armenia
    will help bring the level of the car rental market into line with
    international standards.

    V. Harutyunian explained that one peculiarity of the indicated market
    is that the demand depends not so much on the variety of cars for rent
    as on the quality of services, the high level of which is ensured
    according to the internal standards of Dollar-Thrifty. "Otherwise the
    quality of our services will not meet the high requirements of
    Marriott," V. Harutyunian noted, adding that Beau Monde Services
    delivers car rental services through its offices located at the
    Marriott Armenia and another office. It is envisaged expanding the
    network of office.

    Naturally, car rental services are related to insurance of
    responsibility to these services, drivers, passengers and third
    persons. In this issue the partner of Beau Monde Services is Ingo
    Armenia, one of the leading companies in Armenia's insurance market. An
    agreement on provision of comprehensive insurance services has been
    signed with Ingo Armenia.

    It is noteworthy that the opening ceremony of the Yerevan office of
    Dollar-Thrifty (its head office is in London) was attended by Richard
    Ault, the company's Managing Director for Franchise Sales and
    Development in Europe and Sub Saharan Africa. After seeing the sights
    in Armenia, he said that Armenia is an exotic country of a unique style
    and unblended culture. R. Ault considered this circumstance as an
    additional factor of development of Dollar-Thrifty's market in Armenia.
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