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Armenian Festival Features Grape Crush

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  • Armenian Festival Features Grape Crush

    ARMENIAN FESTIVAL FEATURES GRAPE CRUSH
    By Joan Obra

    Fresno Bee (subscription)
    09/26/08 00:00:00
    CA

    Think of a grape crush, and visions of winemaking might come to
    mind. But for Armenians, the grape crush means an annual party with
    bubbling grape molasses.

    The making of the molasses, or prpoor, is a celebration that marks
    the end of another grape season.

    "This symbolizes the harvest," says Leon Eskijian, a board member
    of the Armenian Cultural Foundation. "Privately, we've done it in
    our homes."

    This weekend, the foundation is turning the tradition into the Grand
    Armenian Festival, a three-day event with food, live music, theater
    and folk dancing.

    The star of the festival is the prpoor. From 5 a.m. to about 7
    p.m. Saturday, the grapes will be crushed, strained and boiled. That
    night, as the molasses starts to bubble, plates of the sweet foam will
    be handed out to the public. Guests also can take home free jars of
    the prpoor, Eskijian says.

    Prpoor is just one type of food at the festival. Today through Sunday,
    meals of beef kebabs, chicken kebabs and tri tip will be served,
    Eskijian says. Other treats include hummus, rice pilaf, cheese boreg
    (a puff-pastry turnover), sou-boreg (a layered dish of noodles,
    butter, parsley and cheese) and baklava.

    On Sunday, breakfast will feature foul (pronounced as "fool"), a dish
    of fava beans cooked with garlic and lemon. Guests will scoop the
    beans with pita bread and season them with minced tomato and onion,
    Eskijian says.

    The festival will be held at the California Armenian Home at
    6720 E. Kings Canyon Road. On Friday, dinner is served 5:30
    p.m.-midnight. On Saturday, food is served 10:30 a.m.-11:30 p.m. On
    Sunday, breakfast is 7-11 a.m., and lunch is 11 a.m.-2 p.m. For a
    full schedule of events, go to prpoor.com. Call (559) 360-0852 for
    more information.

    Change at a chain Here's more evidence that Valley folks love their
    chain restaurants. Last week, Marie Callender's started testing
    new breakfast dishes at its eateries in Fresno, Merced, Visalia and
    Austin, Texas.

    Why test new plates here? All of these restaurants have "very strong
    breakfast sales," says Marie Callender's mar- keting director Julee
    Ferguson.

    As befits a mainstream chain, none of the new dishes are particularly
    unusual. They include the Blackstone eggs Benedict (topped with tomato
    slices, bacon, eggs and Hollan- daise sauce), Wild Berry French Toast
    (seasoned with vanilla, nutmeg and cinnamon and served with wild berry
    jam) and Marie's Magnificent Six (a blueberry-banana loaf with two
    buttermilk pancakes, two eggs and two bacon strips or sausage links).

    If the dishes do well, they'll expand to all Marie Callen-der's
    140 restaurants.

    The columnist can be reached at jobra@fresnobee. com or (559) 441-6365.
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