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Orange Armenia breaks 100k subscriber barrier

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  • Orange Armenia breaks 100k subscriber barrier

    Orange Armenia breaks 100k subscriber barrier

    http://www.telegeography.com/cu/article.p hp?article_id=31281&email=html
    Wednesday, 9 December 2009

    Armenian mobile start-up Orange Armenia, part of the France Telecom
    (Orange) group, has announced the signing of its 100,000th customer,
    barely a month after launching services in the country on 5
    November. In a statement, the company said it would welcome Ejmiatsin
    resident Veronika Arustamyan, who bought the 100,000th SIM card, to
    its head office on 9 December.

    According to TeleGeography's GlobalComms Database, Orange launched

    cellular services in the Republic of Armenia promising to provide
    mobile users across the country with `the quality of service and
    innovative offers that have become the hallmark of Orange's reputation
    worldwide'. The launch of the country's third mobile operator - the
    market is currently a duopoly of VivaCell-MTS and ArmenTel (Beeline) -
    has been eagerly anticipated since Orange was awarded its licence on
    19 November 2008. In its press release, the Paris-based firm said that
    despite the relatively high penetration rate in the country (83.8% at
    30 September according to TeleGeography's GlobalComms Database), there
    is strong demand for its services. With a population of around 3.2
    million people, including 1.1 million in the capital Yerevan, Armenia
    offers the FT group `significant growth potential', it said. In order
    to get the service off the ground, Orange has invested around EUR100
    million (USD148.5 million) in the land-locked country, and going
    forward it intends to provide the necessary expertise and investment
    to ensure the development of a `high-quality 2G and 3G+ network
    offering nationwide coverage'. It had population coverage of over 80%,
    including around 500 towns and villages, at launch.
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