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Armenia Weighs Up Its Gaming Zone Strategy

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  • Armenia Weighs Up Its Gaming Zone Strategy

    ARMENIA WEIGHS UP ITS GAMING ZONE STRATEGY
    by Andrew Gellatly

    GamblingCompliance.com
    http://www.gambli ngcompliance.com/node/37506
    June 17 2009

    As the Russian Federation's casinos prepare to close rather than
    relocate to poorly executed and remote gaming zones, the republic of
    Armenia has also taken steps towards adopting gambling enclaves of
    its own.

    The Government of Armenia decided last week to amend their 2003 law
    titled, "On prize games and gambling houses", to ensure that casinos
    and slot halls are banned from the capital Yerevan and allowed only
    within administrative territories of Tsahkadzor, Djermuk and Sevan.

    According to reports from Armenia's Arka news agency, the Prime
    Minister of the Republic Tigran Sarkisyan explained that, as of
    January 1, 2013, casinos and slot halls would operate in Armenia only
    in Tsahkadzor, Djermuk and Sevan, "and nowhere else".

    Reports further suggest that the new draft, which will be considered
    and voted on by the National Assembly in the coming months, specifies
    that casinos and gaming activities may only be organised in hotels and
    facilities with more than 125 guest rooms, but concedes that gambling
    venues may also be located nearby Yerevan's Zvartnots International
    Airport, the main international airport which already has a number
    of slot halls close by.

    Arka noted that Sarkisyan stated, "If investors present to the
    Armenian Government a programme with a cost exceeding $100m the
    National Assembly will give the Government an opportunity to approve
    it and to allow construction of such a complex."

    Armenia's casino market is far less developed than Russia's - as
    of 2006 there were 18 casinos and 51 gaming halls in Armenia -
    with the state receiving just 700m Armenian dollars (£1.158m)
    in gaming taxation, but while the population of Armenia is small,
    with barely one million living in the capital Yerevan, the country
    stands out among former Soviet republics by virtue of its uniquely
    wealthy ex-patriot community.

    Some of Armenia's larger casinos, including the Shangri La Yerevan
    casino which opened in April 2008, are already seeking to attract
    spend from the diaspora community, who return to the country during
    summer months.

    Armenia has, in the past, experimented with a number of different
    casino development strategies, but the new policy is a largely
    untried strategy.

    A previous gaming law, dating from 2000, called for casinos to be
    located no less than 50km from the Yerevan administrative border or
    10km from the borders of regional cities, while Armenia's current 2003
    gaming law, which came into effect in January 2004, was written with
    the intention of creating a workable separation between communities and
    gambling facilities, but appears not to have brought about the levels
    of investment outside of the Capital Yerevan that had been hoped.

    The new proposal, although not yet signed into law, looks to once
    again redraw the government's policy, tethering gambling activities
    to areas of tourist visitation, and calling for significant investment
    for the construction of each gambling facility.

    The initiative evidently draws from the Russian Federation's playbook.

    Following the passage of Vladimir Putin's draconian 2007 federal
    gaming law Russia instituted the idea of four separate gambling zones
    isolated from the capital. In Russia's case the zones were selected
    to be in Kaliningrad, the Altai Highlands, Primorye and Kransnodar.

    None of those zones have subsequently been developed and on July
    1 this year Russia's formerly thriving casino industry faces an
    enforced shut-down, with no alternative locations to move to within
    the Federation's borders.

    While Armenia's policy goal may be to bring more tourists to their
    regions and take gambling away from urban areas, the consequences
    are far from certain.

    Michael Boettcher, chief executive of Moscow-headquartered Storm
    International, which operates the Shangri La Yerevan, Armenia's largest
    casino, told GamblingCompliance, "The policy of the Russian gaming
    zones has opened a can of worms in Eastern Europe, so much so that
    other countries are starting to believe that they can each have a
    'Las Vegas' of their own."
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