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  • Exporters and outsourcing providers had to cope with 25% handicap

    Armenian Exporters and outsourcing providers too long had to cope with
    25% handicap

    2009-03-13 15:21:00


    Aram Gareginyan, ArmInfo, 11.03.09

    Interview with chief of party of USAID/CAPS (Competitive Armenian
    Private Sector) program, Hayley Alexander

    How do you estimate the decision of the government to give addressed
    help to business? Are the measures applied effective enough? The
    assistance rendered by the Government is giving out loans, temporary
    buying of stocks and state credit guarantees. Are they all appropriate,
    and is there a need of other mechanisms?

    Just last week I was invited to a round table with the US Ambassador,
    the IMF, the World Bank, the EBRD, and other USAID projects. The topic
    was: The impact of the international financial crisis on Armenia. The
    general feeling, which I share, is the government's response has been
    reasonably positive, especially with regard to the speed at which the
    stimulus program has thus far been implemented. One thing I like about
    the financing programs they have undertaken is they are flexible,
    everything from equity investment to loans to guaranteed loans,
    depending on the situation with the individual companies they are
    trying to support. I think this sort of flexibility is appropriate and
    ensures government money will be used more effectively than if a
    one-size-fits-all program were to be adopted. On the other hand, the
    problem with this sort of government financing is the private sector's
    inability to submit viable proposals for consideration. From the
    initial request for proposals, I understand approximately 70 proposals
    were received and only about a dozen were adequate to be short-listed.
    This is the result of basic lack of capacity on the part of companies
    to articulate what they want to do and how the financing will benefit
    them ` and the country ` in the longer term. As a result, only a small
    number of companies have been able to access the government funding,
    and many more surely need it. So in the macro sense, the Armenian
    government's stimulus program has thus far failed to reach enough
    companies to have a significant impact on the economy as a whole. My
    suggestion is for the government to also offer strategic marketing
    (planning) and proposal writing assistance to those who need it ` in
    advance of submitting a proposal. This sort of help is normally best
    subcontracted to local business services providers. The CAPS program,
    for instance, regularly contracts with local consulting firms to do
    this sort of work. The EBRD BAS (Business Advisory Services) program
    does as well.

    Another aspect of the government stimulus program is in need of
    improvement as well. The government has yet to clearly define and
    communicate an overarching, strategic vision for the financial crisis
    avoidance effort and whether or not other programs are planned.. As the
    situation stands, the measures undertaken appear somewhat out of
    context with any broader objectives, which remain unclear.

    It is important to note that one of the most positive steps to
    stimulate economic health, which the government has taken recently, has
    been the floating of the dram to allow its devaluation. The situation
    before, with the dram artificially propped up at 305/dollar, was
    absolutely untenable. The overvalued dram has been a major impediment
    to cost competitiveness for most producer and service provider sectors
    in Armenia. It became crystal clear something needed to be done. The
    notional stability in valuation could no longer be supported due to the
    sudden and dramatic drop in remittances and exports, both of which
    should have weakened the domestic currency. The revaluation of the dram
    should go a long way to easing the choking effect the overvalued
    currency had on exporters and outsourcing providers, who too long had
    to cope with a 25% handicap. Certainly information technology, tourism,
    pharmaceuticals, engineering services and many others will stand to
    benefit greatly from the re-valued dram. Mining will too, though
    international nonferrous metals prices will need to rebound as well.

    Give your view of the changes in excise duty, which had been raised in
    last December and has been again lowered recently. Does Armenia need to
    undertake measures with a flavor of protectionism to enhance the sales


    of internal production? What reaction does the situation get from
    American entrepreneurs?

    Protectionist legislation is all too often viewed as the simplest way
    to support domestic industries that are struggling to compete.
    Unfortunately, these measures rarely succeed in the long term as
    trading nations have a nasty habit of responding in kind, which then
    cripple exports more broadly. Moreover, these measures tend to be
    applied to industries that are not competitive, for whatever reason,
    and the artificial protection simply masks the causes and prolongs the
    hard choices to improve domestic company competitiveness. In the mean
    time, the sheltered industries fall further behind their worldwide
    counterparts who, without such protection, have been forced to become
    more productive (and effective marketers). If the local producers are
    offering needed goods and services, and the dram is now 20% weaker, why
    not let them do their best to compete? The best of them will find a way
    which in the end will strengthen each sector.

    How do you assess the project of 3-year tax exemption for VAT for the
    enterprises, which import equipment, on progressive basis (less than 70
    mln AMD ` 1 year, 70 ` 300 mln AMD ` 2 years and more than 300 mln ` 3
    years)?

    I would not say the same for investment incentives as I said for
    protectionist measures. In other words, investment incentives and those
    measures which increase productive and value-adding capacity in the
    country should be supported. These are necessary because the most
    successful economies do provide investment incentives, and even more
    importantly, they offer these in transparent one-stop vehicles with
    clearly elucidated reasons to invest. As the situation is now,
    potential investors to the IT industry, for instance, are told the
    government considers IT a strategic industry ` and this is touted as a
    reason to buy into Armenia. But what does this mean? How will this
    proclamation reduce the investors' costs? How will they find qualified
    labor? What does labor typically cost per month? What government
    programs are available for those willing to invest in R&D? What happens
    if foreign investors become embroiled in a business dispute? These is
    the sorts of information foreign investors need to know.

    Will the financial crisis affect the process of occupation of Gyumri
    technopark? What benefits will the `tenant' companies have, and are
    they effective? Are there corruption risks for Gyumri to be occupied by
    large business only, or, perhaps, a risk of forbidding the SMEs to
    start business in Gyumri unless they are backed by large enterprises?
    Why, up to now, there hasn't been any announced participation in the
    project by private companies, both from Armenia and abroad?

    The Gyumri Technopark is a large and complex program. To succeed, it
    requires a public-private partnership to develop on a scale that has
    not yet often been witnessed in Armenia. Government needs to seed the
    program with a measure of state funding to demonstrate commitment and
    incentivize interest among investors and participants. However, the
    main financial injection must come from the private sector, which may
    not see a return on their investment for some time. This is a
    particularly difficult moment to seek such investments from companies
    but the program needs to keep moving forward. The question is whether
    or not this program has a champion with the time and capacity to ensure
    forward motion. The lag in announced companies for participation is, as
    far as I can see, simply due to the program being at an early stage in
    development ` the international economic situation is not helping
    matters either.

    Regarding who from the private sector will participate, it is natural
    that some of the larger companies will be first to express an interest,
    because: 1) they have the resources to do so and 2) a core of larger
    companies with the ability to engage in R&D projects is a positive
    factor. I have heard nothing to indicate there will be any systemic
    barriers to small company participation; moreover, the proposed design
    focuses on SMEs as the primary users and beneficiaries.

    Thank you
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