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Armenian Women Prefer Internet Banking

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  • Armenian Women Prefer Internet Banking

    ARMENIAN WOMEN PREFER INTERNET BANKING

    news.am
    March 30 2010
    Armenia

    Only 20% of the Internet banking services rendered by the HSBC Bank
    Armenia are actually used, Astrid Clifford, CEO, HSBC Bank Armenia
    told NEWS.am-Innovation. According to her, the Armenian economy is
    based on cash payments, which is an obstacle to the sale of services.

    Referring to survey results, Ms. Clifford said that women use Internet
    banking service more often than men. In Armenia 23% of women and 19%
    of men use the services.

    She said that clients can use all the services, except for receiving
    cash, but they prefer visiting the bank. The HSBC Bank Armenia plans
    to ensure access to specific products for clients to enable them,
    for example, to apply for a credit card in an on-line regime.

    Ms. Clifford also said that the bank plans to bring the number of
    Internet banking users up to 10,000 by the end of this year.

    Active Internet banking users are more important for the bank, as they
    can get registered without actually using the services, she said. Ms.

    Clifford pointed out that poor awareness among Armenian clients may
    be one of the reasons.

    From: Emil Lazarian | Ararat NewsPress
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