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Raising Awareness on Environmental Protection through Photo Exhibiti

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  • Raising Awareness on Environmental Protection through Photo Exhibiti

    PRESS RELEASE
    Children of Armenia Fund (COAF)
    Inessa Grigoryan
    Public Relations and Communications Officer
    53-55 Byuzand Street, Yerevan 0010
    Republic of Armenia
    Tel.: (+374 10) 52 20 76, 56 20 68
    Fax: (+374 10) 52 20 76
    http://www.coafkids.org/


    July 12, 2011, Yerevan, Armenia



    Raising Awareness on Environmental Protection

    through Photo Exhibition



    Yerevan, Republic of Armenia, July 12, 2011 - The Children of Armenia
    Fund (COAF) and HSBC Bank Armenia CJSC (HSBC) held a photo exhibition on
    environmental protection, exhibiting the works of more than 20 children
    involved in COAF's Photo and Video Clubs operating in four villages of
    Baghramian Region, Armavir District of Armenia.

    The photo exhibition marked the closing of COAF-HSBC partnership as part
    of "Plastic Bags Free Communities: Environmental Protection and Business
    Development Opportunities in Rural Areas" project, with a total cost of
    USD 36,000. The aim of the project was to promote entrepreneurship among
    rural women, raise public awareness on environmental protection and keep
    the environment free from plastic bags.

    Since the start of the project in 2009, women residing in COAF-supported
    communities produced Bags for Life - reusable bags that partner
    organizations consider the best option amongst other bags available in
    today's market. A total of 2,000 re-usable bags were produced.
    Additionally, a series of public awareness campaigns were implemented:
    more than 50,000 visitors were informed and became participants of
    "Anti-plastic Week" project in different branches of HSBC Bank
    throughout Armenia. Public events with the participation of children and
    youth, such as this exhibition, made an integral part of COAF-HSBC
    partnership, thus encouraging both rural and urban population to reduce
    the impact of plastic on the world's environment.

    All the children, exhibiting their works at the photo exhibition, were
    awarded with certificates of participation and the best three youngsters
    were awarded with digital photo cameras as prizes. The Grand Prix winner
    was sixteen-year-old Sona Martirosyan from the community of Karakert,
    who received a digital photo camera and was granted a contract by
    Yerevan Magazine for collaboration and production of photo series,
    guided by the professional photographer from Yerevan Magazine.

    # # #


    About COAF

    The Children of Armenia Fund (COAF) is a non-profit organization,
    founded in 2000 in New York that works to secure a brighter future for
    the children in Armenia's impoverished rural villages through improved
    education, health care, community life and economic conditions. With the
    introduction of a unique clustering approach in 2004, COAF currently
    implements a Comprehensive Rural Development Program in ten villages in
    the Baghramian Region of Armavir Marz and two villages in Aragatsotn
    Marz. Over the past six years, more than 22,000 rural residents
    including 5,000 children from the communities of Argina, Arteni,
    Baghramian, Dalarik, Hushakert, Lernagog, Karakert, Miasnikian, Shenik
    and Yervandashat have benefited from COAF's continuous development
    projects and the improved schools, kindergartens, health clinics, sport
    complexes, community centers, capacity building trainings and workshops,
    and business opportunities that have resulted.


    About HSBC

    HSBC Bank Armenia CJSC was the first international bank to open in the
    Republic of Armenia in 1996. The bank is a joint venture between the
    HSBC Group, which has 70 percent ownership, and members of overseas
    Armenian businesses. The bank offers a wide range of products and
    services to individual as well, as corporate customers, including
    personal financial services, commercial banking and treasury and capital
    markets services. Thanks to the HSBC network in 86 countries and
    territories, the bank is uniquely positioned to provide truly
    international services for its customers. HSBC is marketed worldwide as
    'the world's local bank'. As a socially responsible organization, HSBC
    Bank Armenia continually invests in sustainability projects focusing on
    education for underprivileged groups and the environment.


    From: Baghdasarian
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