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Tamara Dairy Chief Says Wrong Media Reports Cause 40 Percent Slash I

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  • Tamara Dairy Chief Says Wrong Media Reports Cause 40 Percent Slash I

    TAMARA DAIRY CHIEF SAYS WRONG MEDIA REPORTS CAUSE 40 PERCENT SLASH IN SALES

    /ARKA/
    3 October, 2012
    YEREVAN

    YEREVAN, October 3. / ARKA /. The chief executive officer of Tamara
    dairy company said today its sales slashed by about 40 percent over
    the last two weeks after some local news agencies and newspapers
    quoted a senior member from the State Food Safety Service as saying
    that it had revealed that several of company's products failed to
    meet microbiological parameters set by the government.

    Speaking at a news conference, the chief executive, Khachatur
    Poghosian, said the State Food Safety Service meant in fact another
    company called Tamara and Ani, and the fault was found in its spread,
    which Tamara does not produce.

    He said due to the failure of editors and the name confusion Tamara
    suffered large losses, however, it will not go to court to seek
    compensation. "We just want to make it clear for our customers that
    there is nothing to doubt the quality of our products," he said.

    Poghosian also said that the sales are gradually recovering.

    Asked to comment on the fact that the agency had revealed soda in the
    milk produced by Tamara and several other dairies which is ostensibly
    added to extend the shelf life of the products, Mr. Poghosian said
    it is not true because soda can not do so.

    "As a specialist, who has worked for many years in this field, I can
    say that adding soda to milk does not extend its shelf life. One can
    not either says with certainty that what the examination found was
    soda. Milk contains 0.7-0.8% of salts and carbonate, which can be
    taken for soda," he explained.

    The chairwoman of the National Association of Consumers, Melita
    Hakobyan, said that a laboratory examination commissioned by it showed
    that Tamara produces high quality products.

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