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Armenian Wine Export Not To Suffer From "georgia-Cradle Of Wine" Bra

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  • Armenian Wine Export Not To Suffer From "georgia-Cradle Of Wine" Bra

    ARMENIAN WINE EXPORT NOT TO SUFFER FROM "GEORGIA-CRADLE OF WINE" BRAND REGISTRATION - COMPANY HEAD

    /ARKA/
    17 October, 2012
    YEREVAN

    YEREVAN, October 17. /ARKA/. Even though Georgia registers its wine
    in the EU under the brand "Georgia- Cradle of Wine", Armenia's wine
    export will not suffer from that, Vedi Alco wine company head Manvel
    Ghazaryan implies.

    In March 2012, the European Union registered Georgian wines under
    "Georgia-Cradle of Wine" brand. Some Armenian experts think Armenia
    should boycott this decision, as it influences the export of the
    Armenian production negatively.

    "I don't think it can create some obstacles for the export of the
    Armenian wines. We do not have such huge volumes of export to Europe
    so as to be concerned about this decision," Ghazaryan told ARKA.

    Along with this, according to him, such decision is pretty subjective.

    "It is a little bit exaggeration to say that Georgia is a cradle
    of wine. The whole region, I mean the territory from the Caucasian
    mountains, can be called so. We can say that Armenia is a cradle of
    wine, and the Georgians may say it is Georgia. There is no need to
    monopolize it," he said.

    Ghazaryan added that the problem of the Armenian wines is that
    they are not so popular as the Georgian production. Nevertheless,
    according to some leading specialists, Armenian wines, such as Areni
    and Vernashen if not better, but are not worse than Georgian ones too.

    "It means we have potential, we just need to enter new markets,"
    he said.

    Vedi Alco CJSC unites Getap and Vedi wine factories, founded in
    1938 and 1956 respectively. The company also grows grape on its
    own territory of 150 hectares in Aragatsotn valley and foothills
    of Armenia.

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