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RALPH YIRIKIAN HOSTED BY SCHOOL OF BUSINESS MANAGEMENT, AMERICAN UNIVERSITY OF ARMENIA
14:33 08/04/2015 >> SOCIETY
VivaCell-MTS General Manager Ralph Yirikian was invited to the
American University of Armenia as a guest speaker to lecture on
the contemporary issues of Corporate Social Responsibility for the
students of the School of Business Administration, the press service
of VivaCell-MTS reports.
Ralph Yirikian has delivered numerous lectures at different educational
institutions and forums in Armenia and abroad, as part of his voluntary
commitment to share his experience and knowledge with future managers
and entrepreneurs, in order to enable them find the formula of success
in business and effectively manage modern-day business structures,
to give them innovative practical knowledge for them to be able to
make the country competitive on international markets.
Prior to touching upon the concept of corporate responsibility and
its application in the Armenian context, Ralph Yirikian introduced to
MBA students the stakeholder approach employed by VivaCell-MTS as a
socially responsible company. Based on the experience of VivaCell-MTS,
he encouraged future managers and executives to keep integrated
the principles of CSR into the core of their business strategies,
to always take into consideration interests of stakeholders during
day to day operation and in managerial decision-making processes.
VivaCell-MTS General Manager presented the importance and the
principles of responsible management. He introduced the difference
between traditional management and responsible management, as well
as the importance of stakeholder engagement and its analysis.
"A corporate executive striving for excellent performance can't
underestimate the importance of thinking strategically about key
stakeholders' concerns, mapping out their values and power bases.
Corporate executives should be able to make right decisions to support
and strengthen the alignment of organizational strategies with the
most influential stakeholders. Commercial organizations don't live
isolated. They are bound by moral obligations to their stakeholders,
including consumers, customers, regulators, suppliers, shareholders,
the natural environment and communities," Ralph Yirikian commented.
Ralph Yirikian provided the students with special frameworks helping
decision-makers to address a diverse set of stakeholders with
different goals, interests and values. VivaCell-MTS General Manager
Ralph Yirikian is sure that in developing and implementing sound
long-term strategy, companies should seek feedback from stakeholders
toward the goal of mutual understanding.
In less than 10 years, VivaCell-MTS has become popular not only as
the leader in telecommunications, with the largest market share,
but also in innovations. The Company was not only the first and only
telecommunications operator to offer 4G services, but also the first
to introduce and promote the concept of CSR as an essential part of
corporate behavior. At the same time VivaCell-MTS has implemented
numerous of social investment projects in a broad range of spheres,
contributing to the sustainability of these spheres and the country's
economic development. The Company makes considerable investments
into the implementation of innovative projects in the spheres of
healthcare, culture, science, children, environmental protection,
education, and rural infrastructure.
http://www.panorama.am/en/society/2015/04/08/viva-cell-mts/
From: Baghdasarian
14:33 08/04/2015 >> SOCIETY
VivaCell-MTS General Manager Ralph Yirikian was invited to the
American University of Armenia as a guest speaker to lecture on
the contemporary issues of Corporate Social Responsibility for the
students of the School of Business Administration, the press service
of VivaCell-MTS reports.
Ralph Yirikian has delivered numerous lectures at different educational
institutions and forums in Armenia and abroad, as part of his voluntary
commitment to share his experience and knowledge with future managers
and entrepreneurs, in order to enable them find the formula of success
in business and effectively manage modern-day business structures,
to give them innovative practical knowledge for them to be able to
make the country competitive on international markets.
Prior to touching upon the concept of corporate responsibility and
its application in the Armenian context, Ralph Yirikian introduced to
MBA students the stakeholder approach employed by VivaCell-MTS as a
socially responsible company. Based on the experience of VivaCell-MTS,
he encouraged future managers and executives to keep integrated
the principles of CSR into the core of their business strategies,
to always take into consideration interests of stakeholders during
day to day operation and in managerial decision-making processes.
VivaCell-MTS General Manager presented the importance and the
principles of responsible management. He introduced the difference
between traditional management and responsible management, as well
as the importance of stakeholder engagement and its analysis.
"A corporate executive striving for excellent performance can't
underestimate the importance of thinking strategically about key
stakeholders' concerns, mapping out their values and power bases.
Corporate executives should be able to make right decisions to support
and strengthen the alignment of organizational strategies with the
most influential stakeholders. Commercial organizations don't live
isolated. They are bound by moral obligations to their stakeholders,
including consumers, customers, regulators, suppliers, shareholders,
the natural environment and communities," Ralph Yirikian commented.
Ralph Yirikian provided the students with special frameworks helping
decision-makers to address a diverse set of stakeholders with
different goals, interests and values. VivaCell-MTS General Manager
Ralph Yirikian is sure that in developing and implementing sound
long-term strategy, companies should seek feedback from stakeholders
toward the goal of mutual understanding.
In less than 10 years, VivaCell-MTS has become popular not only as
the leader in telecommunications, with the largest market share,
but also in innovations. The Company was not only the first and only
telecommunications operator to offer 4G services, but also the first
to introduce and promote the concept of CSR as an essential part of
corporate behavior. At the same time VivaCell-MTS has implemented
numerous of social investment projects in a broad range of spheres,
contributing to the sustainability of these spheres and the country's
economic development. The Company makes considerable investments
into the implementation of innovative projects in the spheres of
healthcare, culture, science, children, environmental protection,
education, and rural infrastructure.
http://www.panorama.am/en/society/2015/04/08/viva-cell-mts/
From: Baghdasarian