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Starbucks Poster Photographer Apologizes to Armenian Community

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  • Starbucks Poster Photographer Apologizes to Armenian Community

    Starbucks Poster Photographer Apologizes to Armenian Community

    A screen shot of Timothy Rose's web site on mobile device

    Friday, February 20th, 2015
    BY ARA KHACHATOURIAN


    Timothy Rose, the photographer responsible for a poster depicting
    women in Armenian traditional garb under the Turkish crescent and
    star, issued an apology to the Armenian community on his website
    Thursday, saying his intentions were not to offend.

    "To all the Armenian community, I wish to apologize for the photograph
    taken for Starbucks from 2011. Neither I nor the photographer knew the
    dancers were Armenian. We were traveling around the world shooting
    photojournalistic images for the brand and captured this image during
    a festival in 2011 for Ataturk. There was no Photoshopping or models
    used. Once it came to my attention that this was rightfully offensive
    to the Armenian community, I took the image down. I am in full support
    of their plight and would never have knowingly supported any action
    that would hurt either them or cause unnecessary pain. My deepest
    apologies," Rose posted on his web site.

    The poster, which sprung up on several Starbucks locations around
    Southern California and elsewhere in the country, angered Armenians
    and prompted them to take to social media to voice their
    disappointment at the largest coffee retailer in the world. The
    Armenian National Committee of America-Western Region immediately
    launched a social media campaign urging followers to document
    locations and call Starbucks to complain with #BoycottStarbucks
    message.

    Starbucks issued an apology and pledged to remove all posters from stores.

    In an email to Asbarez, a Starbucks spokesperson said: "Serving as a
    place for the community to connect is core to our business and we
    strive to be locally relevant in all of our stores. We missed the mark
    here and we apologize for upsetting our customers and the community.
    We have removed this art in our Mulholland & Calabasas store in
    Woodland Hills and are working to make this right," a Starbucks
    spokesperson told Asbarez via email. The spokesperson said that the
    company was "looking into this to ensure this image is not in any
    other Starbucks locations."

    After the apology and during the entire process one question remained
    unanswered: Why did Starbucks, a corporation known for its ethical
    positions, opt to put up the posters? Another mystery is why didn't
    the posters show up in any of Starbucks' Glendale locations, which
    have high concentration of Armenian clientele. Several inquiries to
    Starbucks on this matter were not answered.


    http://asbarez.com/131986/starbucks-poster-photographer-apologizes-to-armenian-community/



    From: Emil Lazarian | Ararat NewsPress
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