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Armenia.Hungary: Entrepreneurs promote dental tourism to Armenia

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  • Armenia.Hungary: Entrepreneurs promote dental tourism to Armenia

    International Medical Travel Journal
    Jan 29 2015

    ARMENIA, HUNGARY: Entrepreneurs promote dental tourism to Armenia


    Three young Armenian entrepreneurs are promoting dental tourism to
    Armenia, as they see potential.

    The three young entrepreneurs Gor Hovakimyan, Artur Gasparyan, and
    Ashot Khourdgaryan, are seeking financial backing in Russia to expand
    the initiative, as the start up cash they have is very limited.

    While Armenia offers quality dental services and is competitive by
    international standards, it has got little business, as the country is
    an unknown compared to market leader Hungary. Armenia is much cheaper
    than Hungary or the Czech Republic, but that can work against the
    business as customers worry why the price is so low.

    A small handful of businesses in Armenia have websites advertise that
    claim they provide dental tourism services. But in practice most are
    local clinics with daily walk-in clients, and may not have any
    international business at all. One or two clinics do advertise
    internationally. Dental Tourism Armenia is a clinic in Yerevan that
    has an English website.

    The new business is Dental Travel Armenia. It seeks to promote dental
    tourism to Armenia by working with dental tourism agencies in Europe
    to direct some of their business to Armenia.

    Dental Travel Armenia already has a website in English where potential
    customers can talk to dentists in Armenia, get information regarding
    the types of dental treatment available, and see what various
    procedures will cost.

    The website allows customers to rate their dentists in terms of
    quality of service, allowing new clients to choose a dentist according
    to their rating.

    Gor Hovakimyan explains, "We don't have a dental clinic to promote. We
    collaborate with everyone. Quality is our standard. We work with ten
    clinics in Armenia that we researched in detail, interviewing the
    dentists."

    The target markets are customers in Germany, UK, France, Italy, USA
    and Canada. Overseas customers are collected and returned to the
    airport and receive a dental cleaning, both for free.

    The biggest problem for Armenia is that it is further away than
    competitors, with much longer flight times.


    Medical tourism news
    29 January 2015
    http://www.imtj.com/news/?entryid82=455242


    From: Baghdasarian
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