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Trip Tactics: Rio To Bali, She Gets Lost, Listens Closely, Makes Dea

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  • Trip Tactics: Rio To Bali, She Gets Lost, Listens Closely, Makes Dea

    TRIP TACTICS: RIO TO BALI, SHE GETS LOST, LISTENS CLOSELY, MAKES DEALS

    Los Angeles Times, CA
    March 26 2014

    By Christopher Reynolds

    March 26, 2014, 8:15 a.m.

    Every destination has lessons to teach, and so do most travelers. In
    "Trip Tactics," we ask seasoned travelers for tips, confessions and
    war stories.

    The traveler: Armenia Nercessian de Oliveira, a longtime United Nations
    officer and cofounder of the global fair-trade web retailer Novica.com.

    The tricks: Basically, Nercessian de Oliveira says, "I love to lose
    myself in the places I go." But kids, don't try all of this at home.

    For instance: Unless she can wangle access to an elite lounge,
    Nercessian de Oliveira hates airports and spends as little time in them
    as possible, frequently defying airline requests that she arrive two
    hours ahead of her departure time. This has caused a few missed flights
    over the years, but she reckons that trade-off has been worth it.

    She always books a hotel for her first few nights in a city - and she
    tries to pre-arrange her transport from the airport to that hotel. But
    the rest of the stay's lodgings she leaves open. She might miss out
    on a hotel that's been booked up in advance, but this way she can
    choose lodgings on the spot, based on first-hand observation and
    local advice. Sometimes she ends up in a nicer hotel, sometimes in
    family's spare room for $5 a night.

    She talks to taxi drivers, vendors, waitresses, busboys, maids --
    everybody. And listens well. As a result, people remember her,
    which opens up all sorts of advice and invitations. (Sometimes,
    haggling with local merchants, Nercessian de Oliveira reveals that
    "I am very lucky. Give me a discount and you'll see.")

    And in all these places, Nercessian de Oliveira likes to rent a car
    and drive herself around, city and country. This, says her son-in-law,
    Novica co-founder Roberto Milk, says, is despite the fact that she is
    "one of the worst drivers in the world." Yet somehow, Nercessian de
    Oliveira points out and Milk admits, she's never had a significant
    accident.

    Nercessian de Oliveira does, however, tell the story of zipping for
    three hours along a deserted highway from Sarajevo into the war-ravaged
    Bosnian countryside in 1995, marveling at what good time she was
    making. When she reached her destination, horrified locals told her,
    "You took the mined road!"

    As Nercessian de Oliveira readily concedes, these are not tactics for
    everybody. But she does urge all inexperienced travelers to stretch a
    little, to "immerse yourself in the culture. Don't stay on the path
    from airport to hotel. Try to go to a local market. See how people
    live their daily lives." And if you possibly can, she adds, "learn
    at least some words of the language." That might be tough if you're
    going to China or an Arab country, says Nercessian de Oliveira. But
    many other languages, she says, just aren't that difficult.

    At least they weren't for her. After growing up speaking Portuguese
    in Brazil (with an Armenian father), she learned French, then English.

    Then Spanish. Then Italian and Russian at the same time, because
    she was studying in Russia with a bunch of Italians. You need not
    be fluent in anything to make a good impression abroad, she says,
    but you should learn enough to demonstrate your interest and respect
    for the local culture.

    Nercessian de Oliveira, now in her 60s, made her first overseas trip
    (to Paris, Prague and Senegal) alone at 17. She traveled more while
    studying sociology and political science at Universidade Federal do
    Rio de Janeiro and later serving as a professor of sociology. After
    marrying filmmaker Xavier de Oliveira and starting a family, she
    spent all of the 1980s and most of the 1990s working for the U.N.,
    mostly on refugee and human-rights, mostly in Latin America, the
    Balkans and Switzerland. As she advanced from mission to mission,
    the family collection of paintings, masks and sculptures grew.

    In 1999, she cofounded Novica with her daughter Milena (who also acts
    under the name Mina Olivera) and son-in-law Milk. Though she and her
    husband remain based in Rio, that move set her off on years of business
    travel, scouting and signing up artists and artisans in countries
    including Ghana, Guatemala, India, Indonesia, Peru and Thailand. The
    Santa Monica-based company, which has about 115 employees worldwide,
    sells items on behalf of about 15,000 artists and artisans, who set
    their own prices and give Novica a share of revenues.

    Nowadays, with three grown children and five grandchildren, Nercessian
    de Oliveira remains Novica's president of international operations.

    But she's cut her travel down to about four months of the year. A
    decade ago, she was often on road eight months per year.

    Best travel buy: an around-the-world ticket. In Casablanca in 2000,
    Nercessian de Oliveira paid about $4,000 for an RTW ticket that not
    only gave her business-class seating but allowed her a dozen stops
    while circling the globe, along with access to elite-traveler lounges
    in airports all over. She's bought several RTW tickets since.

    Worst travel buy she'll admit to: a knockoff puppet. In Bali,
    Nercessian de Oliveira said, she paid about $50 for a puppet said
    to represent an ancestral spirit - then found out it was a fake,
    worth about $5.

    Roads not yet traveled: Laos, Cambodia and Bhutan - in part because
    it's become so widely known as a global "happiness capital."

    http://www.latimes.com/travel/deals/la-trb-trip-tactics-traveler-rio-bali-20140313,0,6889313.story#axzz2x6QDRFXq

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